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West Rand Audit and Accounting Firm For Sale
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Business For Sale

West East Rand Audit Practice For Sale

This is an established Audit and Accounting Firm located in Roodepoort.  With over two decades of operation, the firm offers a wide range of services including accounting work, AFS review, compilations, and audits, payroll and taxation services, secretarial services, and business and financial consulting.

Already operating on the West Rand it is easy to bolt onto your firm.  If you are ready to grow your existing operation, this is for you.

       ASKING PRICE           3,900,000        
       Fees Pa Warranted              3.500.000       
       Expenses Pa        1,900,000 
       Profit For Year*  1.600.000      

*Profit = Seller Discretionary Earnings

Business Overview

1. History Background

Fully describe the business's activities

The firm has been operating since 1998, with the current owner establishing the business from its inception. Over the years, the firm has developed expertise in providing accounting services to clients and has built a loyal customer base. The services offered include comprehensive accounting work, AFS review, compilations, and audits, as well as payroll and taxation services. Additionally, the firm offers secretarial services and business and financial consulting, catering to the diverse needs of its clientele.

How long has the business been established?

The business was established in 1998.

How long has the owner had the business?

The seller started it.

2. Present Market

How does the business operate daily?

The business is primarily managed by the owner, who oversees the daily operations and ensures the quality and efficiency of services. The firm has a team of dedicated staff members who handle various responsibilities.

How are the clients attracted to the business?

Client acquisition primarily occurs through word-of-mouth referrals, showcasing the firm's strong reputation within the local business community.

What Advertising/Marketing is carried out?

The firm engages in targeted marketing efforts through its website and networking activities to further expand its client base.

Does the business have any contract work?

No contract work but they have many long-standing loyal clients who value the good and efficient service they offer.

What competition exists?

Normal competition.

What are the seasonal trends?

The business observes seasonal peaks during February and June year ends, as well as during tax seasons and deadlines.

3. Financial

Is the business VAT Registered


Are there up-to-date management accounts?

Yes, management accounts are available upon request.  Banking is reconciled at a minimum monthly.

What annual financials are available, income statements and or balance sheets?

Yes, available upon request, as part of the Due Diligence.

What percentage of the business is cash/credit?

The business predominantly operates on a credit basis, with most transactions being conducted on credit terms. The aim is to manage the business with a 30-day payment cycle, allowing for effective cash flow management and financial stabilityss than 1% cash. 

What is the age analysis of the debtor’s book?

Most clients on current and 30 days.

How could the profitability of the business be improved?

The profitability of the business could be enhanced by implementing strategic marketing campaigns to attract new clients and expand services to existing clients, thereby increasing revenue and fostering business growth.

Is Seller finance available and for what amount?

Yes, a structured deal will be considered on the following basis:-

  1. Finding an approved Buyer.
  2. The seller will expect an upfront cash payment, of 50% of the purchase price, on the Effective Date.
  3. The Seller will warrant turnover for 12 months, subject to acceptable terms and conditions being established for the owner’s continued involvement in the business.
  4. The balance is payable in monthly payments over 24 months.
  5. The terms and conditions regarding the warranty and ongoing involvement will be clearly defined, as well as how the price will be adjusted, either upwards or downwards at the end of the warranty period.
  6.  The seller will continue to bring new clients to the business and will be rewarded accordingly.

4. Staffing

What is the total staff complement?

The normal team complement is 8.

The total staff complement of the business consists of six employees who are directly employed by the company. Additionally, due to the retirement of two personnel members in February 2023, certain secretarial functions are shared with another accounting firm. As the owner intends to sell the business, no new staff have been hired.

Staff Breakdown

A breakdown will be provided as part of the Due Diligence process for interested parties.

Do any receive special perks, bonuses or incentives?

The staff members enjoy travel reimbursements for business expenses and receive an annual bonus.

Are they on contract?

Standard employment contracts apply,

Do any have management potential?

Some staff members possess management potential in terms of their knowledge and expertise in the field, indicating their capability to take on managerial responsibilities in the future.

How involved  is the Owner in running the business

The owner of the business delegates various functions to the staff members but remains actively involved in the management by reviewing and providing signoff on all Annual Financial Statements (AFS) produced by the firm.

5. Premises

When does the current lease end?

The current lease for the premises is set to end in 2025. However, it's worth noting that there are other businesses on the premises, which are also owned by the owner of the practice. If the buyer decides to relocate, this can be done immediately, as there are other businesses willing to take over the lease. Alternatively, the buyer has the option to continue operating from the existing premises based on their preference.

Is there an option for renewal & what period

Yes, there is an option for lease renewal with a period of up to 5 years. The current lease was initially set for three years, and the option of renewal provides the opportunity for the buyer to continue operating from the premises for an extended period.

What is the annual escalation %?

In April of each year, to be discussed.he last increase was R500, but initially wanted a 10% escalation.

What are the trading hours?

The business operates during the following trading hours:

From 07:30 AM to 04:30 PM

What is the square meterage of the business?


Is a copy of the lease available?


Do you require a licence?

Yes, appropriate accounting bodies. SAICA and IRBA registration is required, and a Tax practitioner registration is also required.

6. Assets

Is a full asset list on file?

Yes, Available on request, but a sale of clients.

Are any items not included in the sale?

All assets relating to servicing the clients are included.

What is their overall condition?


Do any require repairing?


How have they been valued?

Replacement Value

Which assets are on lease/HP and with whom?


What are their settlement amounts?


Will the Seller settle or Buyer take over?


Are copies of agreements available?


Are they presently insured?

Yes Insured

7. S.W.O.T. Analysis


  • They have good client relationships.
  • They have been established for 25 years
  • They have a good spread of clients
  • They have experienced staff


  • The single-owner IRBA aspect


  • Ability to expand the firm


  • None Perceived

8. Reason For Sale

What is the reason for the sale?

The owner wants to exit the profession and explore a focus on his other businesses that are now established.

9. Conclusion

Why is this a good business to buy?

The company is very well established for many years and has experienced staff members.  There is a smooth handover on the table with vendor finance.  The area and clients are in high demand.

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West Rand Audit and Accounting Firm For Sale
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